Kem Meyer has a super cool post about how Disney gives it’s customer a great experience. The thing I really came away with was how hard they strived to see them self through the eyes of their customers, great leader’s are not only self aware but they are also able to step outside of their own shoes and see the big picture…
- Know your audience. Before creating a setting, obtain a firm understanding of who will be using it.
- Wear your guest’s shoes. That is, never forget the human factor. Evaluate your setting from the customer’s perspective by experiencing it as a customer.
- Organize the flow of people and ideas. Think of a setting as a story and tell that story in a sequenced, organized way. Build the same order and logic into the design of customer movement.
- Create a visual magnet. It’s a visual landmark used to orient and attract people.
Powered by Qumana